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More than Robots

Specialised In Providing Tailor Made Solutions

Smart Robots that really help

Our History

From a small family-owned hospitality business in the Netherlands, to a world-wide known AI company in the robotics industry.

We are OrionStar Europe, founded in 2018, with the alias ‘Ninobotics’. Prior to the establishment of this robotics company, we were active within the hospitality industry with more than 15+ restaurants in the Netherlands. With more than 30 years experience in bars, cafés, and restaurants, we saw innovative opportunities in operations. This is where our interests for robotics started.

The story really began in 2015, when our CEO Danny Deng visited a tech event in China. He was inspired by the rapid growth of technology in Asia and immediately saw solutions to the upcoming challenges within the hospitality industry; lack of employees, employee efficiency and employee strain. With the use of robots, these challenges would be solved in no time.


After experimenting with various types of service robots from different brands, we came to the conclusion that the products of OrionStar meet all of our needs, as a consumer, and experienced hospitality operator. With that realization, we ordered large quantities, became a distributor named ‘Ninobotics’, and later became officially part of the OrionStar family within Europe.

Fast forward to today, we help humans to become more human at work. We believe that with the use of robots, the human challenges within any industry will diminish. With the advanced AI technology of OrionStar, we are the market leaders in delivery and social robotics in Asia, Northern America and Europe. Featuring innovative designs, smart voice responses, and multilingual interactions, our robots provide users with extraordinary robot experiences.

About OrionStar

Our values

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We empower humans to become more productive, effective, and less strained.

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We want to enable more time for customer service, more time for the customer with less need to perform repetitive tasks.

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We apply
tailor-made solutions
for every customer within every industry and around the world

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We desire to present advanced delivery- and social robots with superior quality, value, and service.

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We are dedicated to provide personal consulting services, and we aspire anyone in every industry by being
the educator.


Our Mission

We want to make robots more accessible.

We believe that implementing robots has become an easy task. Our goal is to break the barrier and normalise the application of smart service robots in every industry.

Our mission is to provide outstanding consulting services as we strive for the best possible advice based on your specific needs. Paired with our easy to use delivery and social robots, we provide solutions for everyone, everywhere at any time.

We do Better

The combination of providing smart service robots, personalised service, and professional consulting, results us as the ultimate partner suitable for every industry. Being an experienced service & hospitality operator, we do better by being the customer, the supplier, the consultor, and the educator,
all at the same time.

We are OrionStar Europe.

Ninobotics was founded

Ninobotics was founded and dedicated to experiment various types of robots for the hospitality and retail industry to diminish the upcoming employee challenges.



Testing and experimenting robots

A selection of deliver and social robots from multiple brands were investigated, tested and evaluated.

First robot delivery in the Netherlands

Our first delivery robots are visible in the news worldwide.



Collaboration with Maastricht University

Every year, 100+ students will research the use and perception of the robot by staff and guests.


Exceptional performance

The OrionStar robot were selected based on excpetional performance.

Start collaboration with OrionStar

Warehouse for OrionStar within Europe


Building service distribution channel in Europe with our European warehouse. 

Sales to various restaurants and partners in EU

Multiple partnerships

With custom-made test cases in restaurants and retail, In- and outdoor.

Multiple partnerships in Germany, Spain, France, Belgium and the Czech Republic:
Rapid growth in European distributors.

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Exclusive partnership Zorabots

Exclusive partnership with Zorabots ZBOS on Lucki and Mini bot.

Strong relationship with OrionStar


Involved in product development and feedback loop.

Officially Orionstar Europe

Active in more than
15 European countries

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